Balenciaga accused of sexualizing kids in their new advertising campaign.

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 The latest advertising campaign of one of the most popular fashion houses - Balenciaga, was supposed to feature their new Kids line collection. The company said that the new collection contains a lot of different types of items, from homeware to even furniture. But the final shoots which were published were presenting young children holding a teddy bear that was wearing sexually inspired outfits. The new campaign was absolutely negatively received by netizens.

A lot of modern fashion brands are really often based on controversy and weird ideas to target more people and show their originality. Balenciaga this time crossed the line of tolerance to this type of idea and they should bear the consequences. If they decided to use children for their advertisements they should follow some moral rules and adjust the content for them. In my opinion, sharing pictures of kids with really sexually dressed toys is ridiculous and the company should really be careful with this type of ideas.      

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